Saturday, April 16, 2016

Coachella 2016: DJ Mustard proves radio rules (even in Indio), and Ibeyi brings strong vibes

Fans take in the sounds of DJ Mustard at Coachella (Brian van der Brug / Los Angeles Times)

Fans take in the sounds of DJ Mustard at Coachella (Brian van der Brug / Los Angeles Times)
Coachella is ostensibly about discovery and the unexpected. But the rowdiest set of the afternoon, by far, came from one of rap radio's most reliable and omniscient hit-makers.
DJ Mustard, who almost singlehandedly keeps the lights on at Power 106-FM with his many hit singles, played Friday afternoon to one of the most ravenous crowds to ever hit the Sahara Tent. Perhaps that shouldn't be surprising -- nothing sells at Coachella like a big, familiar single, and Mustard has them by the dozen.
But his strategy -- a machine-gun strafing of classic West Coast rap with a few veers into dubstep and trap -- was unusual for a fest that usually keeps up at least some veneer of staying out of the Top 40 fray. Mustard's set could have been the soundtrack to a big Hollywood Boulevard bachelorette party. "Trap Queen," "Hotline Bling" -- it was almost striking for how normal it all was and how insane the spilled-over Sahara Tent went for it.

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